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Periaatteessa ei, mutta… Wednesday, June 28, 2006

Posted by Sami Oinonen in brändit.

When you enter a McDonald’s restaurant, you enter America… It’s one of the French paradoxes…The French like to be a little disruptive, provocative. Yet at the same time they vote with their feet. We serve one million customers every year.”

Denis Hennequin, McDonald’sin Euroopan toimintojen vetäjä

Niinpä. Ranska on Ison-Britannian ja Saksan jälkeen Euroopan 3. suurin McDonald’s-ketjun markkina-alue. Ranskassa on 1 035 McDonald’s-ravintolaa.

[New York Times]



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